Apple & Microsoft Sales

Both Apple & Microsoft released some sales numbers recently that show some shifts occurring in the music & technology industries. First is Apple’s robust sales of 6.9 million iPhone units in the first quarter of the product’s availability. That is more units sold than the first generation iPhone, and that is just in the first quarter.

The second interesting sales numbers come from Microsoft and relate to the Rock Band and Guitar Hero games for the xbox. Both of these games offer the opportunity to download songs directly into the game. Microsoft announced that they are selling 3.8 million songs a month and have sold a total of 45 million since the inception of these games.

Microsoft continued by saying that the xbox covers 80% of this download market of 4.75 million songs sold per month. So the 45 million total songs downloaded is a far cry from iTunes 5 billion + song downloads, but it is becoming an increasingly important player in the industry.

And the strong sales of the iPhone show how people will continually begin consuming their media, internet content, and entertainment on small-screen mobile devices. It will be important to consider this while designing websites to make sure that all content is compatible and clean on these new devices.

Stay tuned,
Erik
erikrostad.com