Browsing all posts in band strategies.
No More Auto-Play
MySpace is known for its clutter. I think that is one reason many people moved to the ‘cleaner’ Facebook network. In addition to the advertising, the user is always bombarded with music the moment a page is entered into on MySpace. Well, not anymore. You see, every time one of those songs starts to auto-play, [...]
Social Media & Creativity
Does this new emphasis on Twitter, Facebook, and MySpace take away from the creative process? Is it possible that the artist begins to spend too much time updating Facebook instead of writing new songs? Yeah, the major artists have teams completing the social networking, but sometimes that becomes obvious. If a corporate intern is doing [...]
Mega Man & Music
Capcom just released Mega Man II for the iPhone. This popular Nintendo game from the 90′s can now be played in its original format on the iPhone. The phone’s screen actually mimics a Nintendo controller and a mini screen shows up in the center. This is brilliant. Capcom offers one level of the game for [...]
BCBG | Maxrave and New Music Discovery
What do you do when you aren’t selling your product in traditional outlets? You look for new outlets. And that is exactly what is happening with some new bands and the Maxrave retail outlet. Maxrave is a subsidiary of BCBG Max Azria that caters to women aged 16-24. Maxrave has over 280 stores in the [...]
Apple’s App Store
Over 1.5 billion applications (apps) have now been downloaded for the Apple iPhone & iTouch. All that in about a year. And it was just about a month ago when that number was 1 billion apps. The rapid sales of the new 3GS phone have played a large part in this amazing increase. Over 40 [...]
How can artists use SuperFan?
Superfan, a new site that allows you to become fans & superfans of almost anything, is a good tool for artists to look into. This site has the potential to connect a large group of people around particular bands. Already, some of the most popular items on the site are music groups. On SuperFan, fans [...]
Twitter Users & Music Purchases
A recent report by the NPD Group found that Twitter users purchase more digital music downloads that non-Twitter users. In fact, they purchase 77% more! Twitter users are also twice as likely to visit sites such as MySpace & Pandora to discover new music. Now, some of these numbers need to take into account that [...]
Apple App Store
Apple now has more than 50,000 apps available in the app store. All this in well under 2 years. It has come to the point where if I think about something the iPhone should be able to do, I go to the app store and find an app designed for my need. Additionally, most companies [...]
May Album Sales Drastically Down
Physical album sales dropped 17.8% over May ’08. From May ’07 to May ’08, album sales were down 14%. It’s getting worse. Not a big surprise, but these drops continue to be extreme. For all of 2009, physical album sales are down 13.4% compared to 2008. So, why keep writing about this? I think the [...]
