Browsing all posts in latin america.
Wrigley Vive tu Musica
Wrigley, the famous gum company, is making strides into music discovery in Latin America. As part of a promotion for it’s “5″ brand of gum, Wrigley will launch an internet campaign called “Vive tu Musica” (Live Your Music), where bands can submit their music into a contest. The contest will narrow down to 5 finalists [...]
Musica Latina
Just in time for Christmas, a new Latin-music focused online digital store is set to launch in a few days. The site is MusicaLatina.com and it contains songs from all of the major labels as well as indie labels. Songs will go for the iTunes price of $0.99/song with some songs going as low as [...]
Latin America Tour
A popular Spanish-language rock tour called Rock en Ñ is starting today with a stop in Caracas, Venezuela. The tour’s purpose is to promote Rock en Español and will hit 5 major countries – Venezuela, Colombia, Chile, Mexico, and Argentina. The five cities that will host the concert are described by Raul Ramosas of ARTeria [...]
Latin American Media Partnership
Three Latin American media companies are joining forces to exploit their respective expertise in entertainment, music, and distribution. The Cris Morena Group and its partner, media company RGB Entertainment, both out of Argentina, have signed a deal with Televisa out of Mexico. The deal will last for 3 years. The three companies will collaborate on [...]
Madonna in Latin America
On September 12th, I wrote about Madonna’s concert tour in Buenos Aires, Argentina. At that time, it was a pretty big news story that Madonna had sold out two shows in Buenos Aires in a matter of hours. Well, now it gets even better. Madonna has now added a 3rd and 4th show in the [...]
Brazilian Collaboration
Warner Music is making some great strides in Brazil, literally. Warner has just teamed up with the Brazilian soccer club The Corinthians to create Corinthian-based content to spread over mobile devices. In return, The Corinthians will help distribute Warner’s catalog to their fan base throughout the world. This is a great collaboration. First of all, [...]
Live Nation’s Latin American Adventure
Live Nation, the behemoth concert promoter, 360 deal signer, and venue owner has expanded their international presence through 2 strategic partnerships in Latin America. The new partnerships are with CIE in Mexico and T4F (Time for Fun) which is based out of Brazil. CIE is the third largest concert promotion company in the world. They [...]
