Browsing all posts in online retention rates.

Twitter Quitter?

30/04/09 | 0 Comments

A recent report by Nielsen Online stated that Twitter may have some trouble in the near future. The trouble may come in the fact that Twitter only has a one-month retention rate of 30-40%, meaning after users have signed up, only 30-40% are still using the service by the following month. This contrasts with a [...]