Pearl Jam & Target

Pearl Jam will be releasing a new album this September at Target stores. I’ve never connected Target with grunge, but hey, the music scene is changing. Bands are searching for new revenue streams.

This will be Pearl Jam’s first album that will not be on their Sony-affiliated label. This album will not have a label, but will include a number of partners, with Target being one of those partners.

Pearl Jam, one of the top Seattle grunge bands from the 90′s will release their album at Target, some smaller record stores, and on their website.

I think it will be interesting to see how this album sells at Target. Recently, bands such as the Eagles and AC|DC have released albums at big box retailers, and these albums have sold relatively well. Pearl Jam seems to be one of the first bands to do an exclusive release that was from the 90′s. Most Pearl Jam listeners have made the transition from physical to digital. Will Pearl Jam fans flock to Target to buy this album? Not likely. We’ll see.

Stay tuned,
Erik
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